Norwegian-owned Marine Harvest renamed itself Mowi on 1 January 2019 due to negative consumer perception.
With all the dead bodies piling up at Mowi's door it may have to think about re-branding itself again.
The Press & Journal reported (21 February 2020):
When Scottish Salmon Watch visited Mowi's Ardintoul salmon farm in Loch Alsh in November 2019 we reported reckless behaviour to the Health & Safety Executive and the Maritime & Coastguard Agency.
In January 2020, Mowi warned people to keep away from their farms. "As activists continue to sidestep the democratic process in favour of interrupting work spaces, governments must step up to protect the health and safety of employees working within the laws of the country," wrote Mowi Scotland's Director of Communications in Fish Farmer magazine (16 January 2020).
Mass mortalities on Mowi salmon farms in Scotland may not trigger investigations by Police Scotland, the Health & Safety Executive or the Maritime & Coastguard Agency but they may well represent a breach of animal welfare laws and certainly leave a bad taste in the mouth.
Data published earlier this month by the Scottish Government reveal that Mowi/Marine Harvest reported over 5.4 million dead salmon via 258 'Mortality Event Reports' between 2017 and 2019.
Here's the worst mass mortality events officially reported by Mowi/Marine Harvest since 2017:
No wonder the Mowinckel family (after whom Mowi is named) strongly objected to their good name was being dragged down into the gutter.
Mowi is also guilty of slaughtering seals in Loch Alsh - including grey seals killed at Ardintoul in 2019 according to data published by the Scottish Government in November 2019:
Tourist operator Nigel Smith has reported seals slaughtered in Loch Alsh (a Special Area of Conservation and Marine Protected Area) with shocking photos of dead seals naming and shaming Marine Harvest.
BBC News reported in 2005:
BBC News reported in 2008:
In October 2019, Mowi was in hot water in Canada in relation to the late reporting of disease problems and Infectious Salmon Anaemia (ISA) in particular.
In November 2019, The Telegram reported:
When Scottish Salmon Watch visited Mowi's Bagh Dail Nan Ceann (Bay of the Dead Heads) salmon farm in early July 2019 there were visible health challenges with dead and dying lumpfish littering the surface.
Shocking video footage of salmon mortalities at Mowi's 'Bay of the Dead Heads' in September 2019 was posted by diver David Ainsley.
Read more via Video Nasty: Mowi's Dead Salmon at 'Bay of the Dead Heads'
Mowi reported in October 2019:
The Sunday National & Ferret reported in November 2019:
Mowi's salmon farm at MacLean's Nose in Loch Sunart reported 140,873 dead salmon in six incidents in 2019 (all in May) with Cardiomyopathy Syndrome cited as the reason for mortalities (it appears that Mowi may not have reported the incidents immediately):
Mowi's salmon farm at Camas Glas in Loch Sunart reported 128,361 dead salmon in three incidents in 2019 (all in October) with Pasteurella skyensis cited as the reason for mortalities:
Mowi's salmon farm at Poll na Gille in Loch Shuna reported 114,514 dead salmon in five incidents in 2019 (all in September & October) with Anaemia, Pasteurella skyensis, complex gill disease, treatment losses and Hydrolicer treatments cited as reasons for mortalities:
When Scottish Salmon Watch visited Mowi's Linnhe salmon farm at Ardgour in early July 2019 harvesting out was well under way with Health & Safety violations spotted by an eagle-eyed John Robins of Animal Concern.
Read more via Video sparks HSE scrutiny of Mowi in Loch Linnhe
Mowi's health and safety record around the world is shocking. In 2016, Mowi Scotland was fined £5,000 after a worker lost the tops of four fingers.
In 2009, the Norwegian newspaper Dagbladet reported on deaths of workers in Chile (before 1 January 2019, Mowi was named Marine Harvest).
Salmon Business reported in 2018:
My blog reported back in 2012:
Salmon Business reported in March 2019:
In a letter to Mowi's CEO Alf Helge-Aarskog in 2012 I wrote:
The stench from Mowi's operations in Scotland is also leaving a bad smell and giving the company an ever-escalating PR problem.
'Moribund' Mowi: Salmon Gill Poxvirus, Amoebic Gill Disease & Anaemia at Ardintoul
The Scotsman: "Storm Brendan causes mass escape of farmed salmon in Hebridean waters"
All Sorts of Problems for Mowi in Loch Erisort (Yet Again)!
Update: Mass Mortalities Piling Up at Scottish Salmon
Mowi's Mass Mortalities Pile Ever Higher
Fighting Mowi's Legal Action Over Filming at Salmon Farms
Caught on Camera - Mowi's Reckless Breaches of Health & Safety in Loch Alsh
Sunday National/Ferret: "Salmon company Mowi rapped over fish welfare after 700,000 deaths"
Mowi "care passionately for the health and welfare of our fish" (*cough* Bullshit! *cough*)
EXPOSED: Photo Disclosures Opens Floodgates to More Diseased & Deformed Scottish Salmon
Update: Mortalities & Disease Decimating Scottish Salmon
Mowi's Nightmare Before Xmas - The Unlucky 13
Revealed: Mowi's Nightmare in Loch Linnhe - 55% Mortality & Infectious Diseases
'Frankenfish' Halloween Protest (31 October) - Beware of the Nightmare of Scottish Salmon!
It's Like a Bad Mowi (Deja Vu After Marine Harvest Horror Show)!
Video Nasty: Thermolicer - the Heated Torture Chamber for Scottish Salmon
Sick Bucket Time for Mowi Salmon
Cardiac Disease Arrests Mowi in Kingairloch
Welfare Abuse at Scottish Salmon Farms - Why No Legal Enforcement Or Prosecutions?
Mowi's Welfare Nightmare on Rum - "blind", "physical damage", "anorexic" & over 40,000 dead fish!
The Fish Pharm Menace - Mowi is Like a Bad Movie (& Dick Dastardly)!
"Mowi are talking rubbish" says National Trust in the Financial Times
Ministers Gorge on Scottish Salmon à la John Gummer
Scottish Salmon's Mort Mountain Piles Ever Higher in 2019
BBC Countryfile on ADDs impacting on cetaceans
Video sparks HSE scrutiny of Mowi in Loch Linnhe
Proposed salmon farm raises environmental concerns in Hebrides
Memo to MOWI - You Got to Move it, You Got to Move it Mowi!
Mowi “holding communities to ransom” over relocation of fish farm sites says campaigner
Shocking Video Footage from Mowi's 'Bay of the Dead Heads' (Bagh Dail nan Ceann)
Mowi's Fungus Pollution of the River Polly
Fish farms urged to stop use of toxic chemical in Scottish waters
EXPOSED: Mowi's Cache of Carcinogenic Chemicals On Conservative MSP's Estate
Salmon farming giant Mowi probed over chemical use
Mowi's Disease-Ridden Mortalities - 1.6 million+ in 101 incidents (2017-2018)
The Sorry State of Scottish Salmon Farming in 2018
Negative perception of Marine Harvest behind switch to Mowi
X-Rated Mowi: Preview of Marine Harvest's Horror Show
Media Backgrounder: MOWI - Unfit for Purpose
Scottish salmon farms in disease hell row after tons of rotting fish dumped in skips
Whistleblower photos of Marine Harvest
Sunday Mail: "Gutted - 300,000 salmon are killed as storm batters fish farm"
The welfare status of salmon farms in Scotland
Named: Supermarkets selling salmon from 'poor' welfare firms
EXPOSED: Gruesome Photos of Deformed & Diseased Scottish Salmon
Horror photos of farmed salmon spark legal threat
Media Backgrounder: "Marine Harmfest Scotland"
24,500 fish escape from Marine Harvest farm after storm damage
Mapped: the 45 lochs polluted by fish farm pesticides
RSPCA in firing line over Marine Harvest's seal-killing spree in Scotland
16,000 salmon escape Argyll fish farm after storms
Revealed: the dirty dozen salmon farms that contaminate lochs with pesticides
Marine Harvest fined £23,500 for pollution
Campaigners want polluted salmon farm endorsed by Oliver to be shut